Search Engine Optimization
Implementing a search engine optimization (SEO) strategy is a method proven to increase the visibility of and drive traffic to web sites. These strategies enable companies to build stronger brands, make connections with their customers and audiences, and better succeed at their own marketing and sales campaigns.
Take a Few Steps to Go a Long Way
SEO best practices are deceptively simple. They can generally be summed up as the following:
- Have all technical items handled correctly
- Use the correct key words
- Get link backs from other sites
- Use social media
- Make sure the web site is fast
Pivotal can help you put all the above concepts into a cohesive strategy and then lay out a tactical plan for completion. The result is a noticeable increase in page ranking.
Measuring Performance and Returns
Our search domain knowledge allows us to help other companies make an impact on their SEO strategies. These strategies require considerable use of monitoring and metrics, and Pivotal is very experienced in these areas. Operational metrics like page performance and speed are fundamental parts to a Key Performance Indicators (KPI) report, which falls into our area of expertise.
Learn more about our knowledge of search and SEO by contacting us today for a free evaluation of your web site .